Business Benefits

Becoming an MCIA RIDE Industry Approved ATB is designed to encourage you to:

  • Put your customers first, making sure you consistently meet their needs and enhance their satisfaction. This can lead to repeat custom, new customers, and increased business for your rider training school.

  • Assess the overall context of your business to define who is affected by your training delivery and what they expect from you. This will enable you to clearly state your objectives and identify new business opportunities. 
  • Work in a more efficient way as all your processes will be aligned and understood by everyone in the business. This increases productivity and efficiency, bringing internal costs down.
  • Meet and exceed the necessary statutory and regulatory requirements set by the DVSA and general business ownership. 
  • Identify and address the risks associated with your business. MCIA RIDE have an extensive resource library with business templates for a range of areas including health and safety, training plans/materials, recruitment, information management and many more. This provides a one stop shop for ATB business growth, compliance and legislative requirements.
  • Focus on risk-based thinking. MCIA RIDE encourages you to focus on maximising business opportunities whilst controlling identified risks.

In addition to the benefits above, the following can also be enjoyed by MCIA RIDE ATB’s:

  • As a voice for the industry, MCIA RIDE will share your views and concerns with DVSA and other stakeholders 
  • Free leads – ATBs promoted on MCIA website, with associated SEO to drive customers to your website or enquire via the MCIA website
  • MCIA promote all MCIA RIDE Industry Approved ATBs on the MCIA website
  • Opportunity to promote your ATB at Motorcycle Live
  • Use of our logo as an additional assurance to your customers that your ATB takes their safety seriously
  • Access to a library of essential training documents, policies, procedures and records 
  • Legal Advice Line
  • Offer of a free 3-month trial of the Take a Byte booking system
  • Free basic CRM, Diary Management and online booking via VideoBiker and In-Contact

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