Data Services

Data Services

In the fast-paced landscape of the motorcycle industry, informed decision-making is paramount to thriving in a dynamic market. Recognising this imperative, the Motorcycle Industry Association (MCIA) stands at the forefront, offering unparalleled Data Services through its highly evolved Motorcycle Registration Information System (MCRIS).
In an industry where trends, consumer preferences, and market dynamics evolve swiftly, our data services provide a crucial edge, enabling businesses to not only stay afloat but also to chart a course for sustainable growth.

Why Data is Crucial for Business Development

In the digital age, data is the lifeblood of strategic business development. The MCIA understands that for businesses to flourish, they need more than anecdotal insights; they need comprehensive, accurate, and timely data. Informed decision-making based on reliable data is the linchpin of successful market navigation. MCRIS empowers businesses by delivering intricate reports derived from diverse criteria, including Make, Model, Vehicle Type, Style, and geographical Area of vehicle registration. This enables businesses to uncover brand performance, identify market gaps, and discern emerging trends.
The accuracy of dealer registrations, measurement of distributor territory performance, and insights into alternative power Data are just a snapshot of the invaluable information MCRIS provides. In essence, our data services serve as a compass, guiding businesses through the complex terrain of the motorcycle industry.

Please contact us If you would like further Market Intelligence support.


As the motorcycle industry evolves, so does the MCIA's commitment to providing comprehensive and innovative data services. In the spirit of anticipating future needs, MCIA continues to expand its portfolio of data sets.

This proactive approach ensures that our members are equipped with the most relevant and up-to-date information to navigate an ever-changing market landscape. By investing in the development of new data sets, MCIA stays ahead of industry shifts, providing businesses with a competitive advantage and fostering the growth of the L-Category sector.

To request data which is not detailed in the information you receive as a member, please contact the Market Intelligence Team.