Motorcycle Industry Association

Moped & Motorcycle Sector Constituency Heatmap: Economic & Jobs Impact

The below interactive heatmap spotlights the substantial economic and employment contributions of the moped, motorcycle and powered light vehicle sector in England & Wales. 

The visualisation highlights the sector’s significant economic impact in local economies, providing essential data to support MCIA’s Manifesto for a Thriving & Sustainable UK Powered Light Vehicle Sector.

The heatmap also includes information on the number of motorcycle training providers and registered vehicles in each parliamentary constituency.

MCIA is calling on users and businesses to utilise our easy-to-use campaign website to request parliamentary candidates support local jobs and business resilience by signing the Powered Light Vehicle Pledge.

Type your constituency into the search bar at the top of the heatmap to find out the statistics in your local constituency.

If you live in a motorcycling hotspot, you can ask your parliamentary candidates to defend local jobs and champion economic growth by clicking HERE.

Heatmap Breakdown: Analysis & Insights

Decoding the Data

The sector's economic contribution is calculated via Gross Value Added (GVA) which measures the value businesses add to the goods and services they purchase. If a motorcycle manufacturer sells motorcycles for £100,000 and spends £60,000 on parts and materials, the GVA is £40,000. This £40,000 represents the additional value created by the manufacturer's labour, machinery, and processes.

Direct jobs are those within the powered light vehicle industry, like workers at a motorcycle factory Indirect jobs are created by businesses that support the industry, such as marketing firms and IT services. Total jobs encompass both, reflecting the overall employment impact of the sector

Key Insights:

  • Hinckley & Bosworth constituency takes the top spot for total jobs and economic contribution. 
  • MCIA estimates Hinckley & Bosworth benefits from 898 direct and indirect jobs sustained by the powered light vehicle industry and an economic contribution of over £33 million.
  • In Solihull West & Shirley the sector supports 690 total jobs. 
  • In South Leicestershire the powered light vehicle sector generates an estimated £21 million annually.
  • There are significant motorcycle manufacturing and R&D facilities in the Midlands and Northwest of England.
  • Motorcycle industry manufacturing and R&D jobs are concentrated at specific locations. On the retail side, jobs are more evenly spread throughout the country.
  • There is an extensive network of motorcycle retail outlets throughout the UK for the sale of UK-produced and imported motorcycles
  • East Oxford is the constituency with the largest total motorcycle retail contribution with 264 total jobs and £16.4 million total economic contribution.
  • East Worthing & Shoreham also has a significant motorcycle retail offering which sustains 191 direct jobs.


Get in touch for further insights - email s.waters@mcia.co.uk.